Perennial Products

Swiss Made perennial products since 2014.

What makes a tool useful forever?

The desire to find something that will never stop being useful never started to exist and will never stop to exist, it just is. Peren is a brand born out of this desire.

A wristwatch with a black face, silver casing, and a black strap, displaying the time with white hour and minute hands. The watch face includes white numbers and markers, with the brand name 'PEREN' and water resistance information of 200 meters or 660 feet, against a textured blue background.
Mission

Obsolescence

Everyday, many people who are looking to buy a watch are repelled by the vastity of situational watches. These people believe that a tool fit for use only once in a while is fleeting and not worth it, they end up thinking watches are just that type of tools.

Close-up of a wristwatch on a person's wrist, with the person wearing a black jacket with tan stitching and a partially visible zipper.

Field of use

This happens because most brands believe that watches should be specialized tools and so they come up with designs to sustain the narrow field of use they believe watches should have.

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We saw this and decided to do something about it, so we started to craft watches that could always be useful.
Minimal, Swiss Made watches designed to be worn everyday without feeling outdated.
perennial watches.

Black and white photo of a rocky desert landscape with a large rock formation resembling a human profile against a cloudy sky.
About

Perennial /pəˈrɛnɪəl/

1. Lasting or existing for a long or apparently infinite time; enduring or continually recurring. 2. everlasting; perpetual.

Close-up of a twisting tower of geometric, cube-shaped structures against a pale sky.

Inception

Built on the idea of perennial design, each piece is made to remain relevant, functional, and quietly distinctive over time.

In a world driven by trends and constant change. Peren focuses on what lasts.
Instead of creating for the moment, each watch is designed to feel right today and years from now.
Not louder. Not more complex. Just better and built to endure.

A black wristwatch with a black dial and a black mesh strap, situated on a dark surface with a subtle reflection.

I started Peren to create watches that don’t try to hard. Objects that you can wear daily, for years without feeling the need to replace them. In a world of constant noise and trends, I wanted to build something quieter and lasting.

What makes Peren different

Swiss Made production with carefully selected materials
Designed for very long term wear, not short term trends
Minimal, refined aesthetics that don’t demand attention
Produced in small batches to maintain quality and focus.

Black and white photo of a young man with dark hair, standing in an open field with mountains in the background, looking to the right with arms crossed, wearing a button-down shirt and a wristwatch.

Sarmizegetusa Regia

The ancient Transylvanian calendar from Sarmizegetusa Regia, is the most accurate calendar of its time and the pillar of modern timekeeping. It represents the quintessence of Peren as a brand.

Eugen Hintz

Mr. Hintz was one of the most respected Transylvanian watchmaker having partnerships with famous brands such as Tellus, Wyler and Junghans where he would commission spare parts to create watches in his workshop in Fagaras, Transylvania after returning from the United States. Peren is a continuation of mr. Hintz’s legacy and the Swiss-Transylvanian collaboration that started 100 years ago with the pocket Watch ‘Wyler Eugen Hintz | Fagaras’ produced by the Swiss Watch manufacturer Wyler SA in Biel/Bienne.

In-House Hand Built

Designed to be worn every day, our edgy Swiss hand-built watches are rugged and refined products made for a wide field of use for either urban or non-urban explorations. Utilitarian watches made for those who appreciate the understated beauty of simplicity.

Minimalism alone is not enough.
Design must serve a purpose.

Minimal
but functional.

Design

Clean dials for legibility
Layouts for long-term wear
Materials chosen for durability
Features that supports real use
Nothing is added without reason.
Nothing is removed without intent.

Design Language

All Peren watches follows a consistent design system.
Refining the same universal concept with each iteration.
This ensure visual consistency across all collections.
Each watch evolves but stays unmistakably Peren.

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Design Code

Unique design system.

Design evolution.
Product development.

Curators of feelings

Silent as they are, material objects can be sources of important messages. The material objects that really speak to us need time to get their message across. Harmonious compositions enriches our life experience transforming daily objects into expressions of one’s personality. Peren strives to create the foundation for such expressions.

Contact

Peren Watches
CHE-435.118.756

Untergasse 58
2502, Biel/Bienne
Switzerland

contact@perenwatches.com
www.perenwatches.com

Contact